Masters of marketing KISS are about to lend their brand to another franchise. They've teamed up with Warner Bros. Home Entertainment on a new animated full-length film called Scooby-Doo and KISS: Rock and Roll Mystery that's set to arrive on July 21. But before the film arrives, two new preview clips and a new song called "Don't Touch My Ascot" featuring KISS with co-writers Greg Collins and Jared Faber from the film have surfaced online.

This actually marks the second time the band has appeared with Scooby, turning up on a 2003 Halloween episode of What's New, Scooby-Doo? Gene Simmons told IGN in an interview (seen below), "We do very very few cross-branding things. We’re very careful about who we associate with. Scooby-Doo is iconic so for us it was a no-brainer. When Warner Brothers came to us and said, ‘How would you like to do a crazy-wacky thing?’ It was like, ‘Crazy-wacky is our middle name. What it is?’”

As for the plot, it finds the Mystery Inc. gang being invited to investigate when a ghoul begins to terrorize an amusement park. During their visit, the gang meets up with KISS, who claim they're also there to investigate, leading them to team up to solve the mystery.

In addition to KISS, the film also features the voices of Kevin Smith, Jason Mewes, Darius Rucker, Garry Marshall, Penny Marshall, Jennifer Carpenter and Pauley Perrette.

Check out the two preview clips below and "Don't Touch My Ascot" above. And if you're interested, you can pre-order the Scooby-Doo and KISS: Rock and Roll Mystery film via Amazon.

In other KISS news, the band has received a nod from one of the hottest films in America. KISS shared a video featuring the minions from Minions performing "Rock and Roll All Nite" can be seen below. Meanwhile, Scorpion executive producer Nicholas Wootton let spill to Entertainment Weekly at Comic-Con that KISS' Gene Simmons will appear in the CBS series' expanded season opener on Sept. 21. Details of Simmons' roll were not divulged however.

KISS Speak With IGN About 'Scooby-Doo and KISS: Rock and Roll Mystery'

The Mystery Inc. Gang + KISS Investigate a Rollercoaster

Scooby and Shaggy Wake to the Smell of a Mystery Churro

Minions Perform KISS' "Rock and Roll All Nite"

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See the Yearbook Photos of Paul Stanley and Other Rockers