Black Veil Brides ooze confidence and they sort of have to. When you have such an extreme, heavily made up look and a lot of elitist haters critiquing your every move, you have to develop a thick skin. But none of that stops singer Andy Biersack, he of the inky black hair and layers of black eye kohl, from attempting to obtain his singular goal.

NME TV got up close and personal with Biersack, quite literally. The camera is positioned inches from his face as he declares, "I grew up with my father always telling me if I wanted something, I had to work my ass off. Rock stars aren't crapped out of the sky."

No, they aren't.

The video, which is largely filmed in black and white, with lots of leather and studs, proceeds to show fans the journey of the Brides who were not crapped outta the sky. Biersack coats his hair in enough hair spray to destroy the ozone layer and smears black liner on his peepers while telling us he got serious about performing at the tender age of 15.

Biersack was quick to admit that the Brides did not form only to find themselves embraced the next moment. "We weren't the kind of band that people ate up right away, except for our audience," he admitted. "That cult following built the band and we can maintain that stature. They made it so people couldn't ignore us anymore."

Biersack also said that he doesn't care about genres and categories and that worrying about such matters detracts him from the priority at hand, which is playing rock music and entertaining fans. He admitted, "I don't know what metalcore is. I know what rock 'n' roll is…It's not rocket science. We're not reinventing the wheel."

The Brides drink a lot and party more, but they most crucial thing they do is write anthems for the audience with one message. "Always be yourself and rebel against what people tell you should be and be whatever you want to," Biersack said.

He also still applies his dad's advice, saying, "We truly believe with hard work, dedication and perseverance, we can become the best at what we do. No one wants to become mediocre."

Perhaps that's attitude is why Black Veil Brides are one of the breakout bands of 2011.

Watch Black Veil Brides NME TV Interview